Vintage Champagne Trends and Investment Guide

The allure of vintage Champagne lies not only in its taste but also in its potential for investment.

"Champagne continues to be the top performer in the wine investment market. In early 2025, Champagne brands like Dom Pérignon and Louis Roederer saw transaction volumes increase by up to 158.8%."

Understanding Vintage Champagne

Vintage Champagne is made from grapes harvested in a single year, unlike non-vintage Champagne, which blends grapes from multiple years. This singularity often results in a more complex flavour profile, making vintage bottles highly sought after.

The aging process is crucial for vintage Champagne. It typically spends at least three years in the bottle, but many producers age their vintage offerings for much longer. This extended aging allows the wine to develop unique characteristics, enhancing its value.

Current Market Trends

Growing Demand

In recent years, there has been a noticeable increase in demand for vintage Champagne. This trend is driven by several factors:

• Increased Interest in Champagne: More consumers are exploring Champagne, leading to a greater appreciation for vintage options.

  
  

• Social Media Influence: Platforms like Instagram have made it easier for wine enthusiasts to share their experiences, creating a buzz around vintage Champagne.

  
  

• Investment Potential: As people look for alternative investments, vintage Champagne has emerged as a viable option, attracting both seasoned collectors and newcomers.

"The global Champagne market is projected to grow at a CAGR of 5.3 % and is estimated to reach USD 13.1 billion by 2034. Among product types, rosé Champagne accounted for the largest market share of 28.6%. Among grape varieties, Pinot Noir accounted for the majority of the market share at 46.5%."

Price Appreciation

The prices of vintage Champagnes have been steadily rising. Recent market reports have shown certain vintage bottles have appreciated significantly over the past decade.

Notable years, such as 2002, 2008 an 2012, are often highlighted for their exceptional quality and potential for future appreciation.

"The Champagne 50 index was up 2.7% by the end of last month and is currently the best-performing Liv-ex 1000 sub-index over one year (+13.15%). Three of the best-performing wines in the Liv-ex 100 index last month were Champagnes – 2012 Cristal, 2008 Dom Pérignon and 2008 Cuvée Sir Winston Churchill"

Sustainability and Organic Practices

Sustainability is becoming increasingly important in the Champagne industry. Many producers are adopting organic and biodynamic practices, which appeal to environmentally conscious consumers. This shift not only enhances the quality of the Champagne but also adds to its market value.

Investors should consider supporting producers who prioritize sustainability. These Champagnes often attract a premium price, reflecting the growing consumer demand for environmentally friendly products.

Investing in Vintage Champagne

Here are some key points to consider:

• Producers: Familiarize yourself with renowned champagne houses like Moët & Chandon, Veuve Clicquot, Krug, Bollinger, Pol Roger, Armand de Brignac and Louis Roederer. Each has its unique style and reputation.

  
  

• Regions: The Champagne region in France is divided into several sub-regions, each producing distinct styles of Champagne.

  
  

• Vintages: Some years are considered exceptional for champagne production. Knowing which vintages are highly regarded can guide your investment choices. Over the last couple of decades notable vintages include - 2014, 2013, 2012, 2008, 2000, 2002, 1995, 1996, 1997, 1998, and 1999.

  
  

• Critics Score: Champagnes are scored between 50-100 by world renowned experts. Typically we are looking for Champagnes scoring 95+ for investment.

  
  

• Bottle Size: Large bottle formats such as Magnums, Jeroboams, and Methuselahs can turn out to be a great investment choice. While these bottles usually sell at a premium compared to standard-sized bottles, they can also fetch much higher returns on investment in the years to come.

  
  

Storage and Care

Proper storage is crucial for maintaining the quality of vintage Champagne. Here are some tips for storing your investment:

• Temperature: Keep Champagne in a cool, dark place, ideally between 45°F and 65°F (7°C to 18°C).

  
  

• Humidity: Maintain a humidity level of around 70% to prevent corks from drying out.

  
  

• Position: Store bottles horizontally to keep the cork moist and prevent air from entering the bottle.

  
  

• Stability: Keep Champagne bottles stable, free from vibrations and loud noise.

  
  

Buying and Selling

When it comes to buying vintage Champagne, consider the following options:

• Auctions: Reputable auction houses often feature rare and collectible bottles. This can be a great way to find sought-after vintages.

  
  

• Wine Retailers and Brokers: Specialized wine shops and wine brokers may carry, or be able to procure rare vintage Champagnes.

  
  

• Private Sales: Networking with other collectors can lead to private sales, where you may find unique bottles not available elsewhere.

  
  

Selling vintage Champagne can be just as important as buying. Here are some tips for selling your collection:

• Documentation: Keep records of your purchases, including provenance and storage conditions. This information can enhance the value of your bottles.

  
  

• Timing: Monitor market trends to determine the best time to sell. Selling during peak demand can yield higher prices.

  
  

• Condition: Ensure that your bottles are in excellent condition. Labels should be intact, and the cork should be in good shape to attract potential buyers.

  
  

The Future of Vintage Champagne

As the vintage Champagne market continues to evolve, several trends are likely to shape its future:

Increased Global Interest

The global interest in fine wines is expected to grow, with emerging markets in Asia and other regions showing a keen interest in vintage Champagne. This expansion could lead to increased demand and higher prices.

Technology and Transparency

Advancements in technology are making it easier for consumers to access information about vintage Champagnes. Online platforms and apps can provide insights into market trends, helping investors make informed decisions.

Final Thoughts

Whether you are a seasoned collector or just starting, the vintage Champagne market offers a unique opportunity to enjoy exquisite wines while potentially reaping financial rewards. As you embark on this journey, remember to savour each bottle, as vintage Champagne is not just an investment; it is a celebration of craftsmanship and history.